Post by Admin on Sept 7, 2012 10:29:59 GMT -5
What is AIDA?
Here is a quote about AIDA from Wikipedia.
"AIDA is an acronym used in marketing and advertising that describes a common list of events that may occur when a consumer engages with an advertisement.
A - Attention (Awareness): attract the attention of the customer.
I - Interest: raise customer interest by focusing on and demonstrating advantages and benefits (instead of focusing on features, as in traditional advertising).
D - Desire: convince customers that they want and desire the product or service and that it will satisfy their needs.
A - Action: lead customers towards taking action and/or purchasing.
Using a system like this gives one a general understanding of how to target a market effectively. Moving from step to step, one loses some percent of prospects."
AIDA (marketing), Wikipedia
en.wikipedia.org/wiki/AIDA_(marketing)
AIDA: Attention-Interest-Desire-Action
www.mindtools.com/pages/article/AIDA.htm
AIDA quick demo
by RobWard1707 (Rob Ward) on October 27, 2010, YouTube
www.youtube.com/watch?v=nx1DM0ucwYA
1 thing every successful marketing campaign has in common
on Jun 27, 2012 by IntegraGlobalSolns
www.youtube.com/watch?v=UxKrHN5HfV0
Chapter 19 Video 1 - AIDA
by wwkenner on Oct 5, 2008, YouTube
www.youtube.com/watch?v=LjwExGwtuIY
Here is a quote about AIDA from Wikipedia.
"AIDA is an acronym used in marketing and advertising that describes a common list of events that may occur when a consumer engages with an advertisement.
A - Attention (Awareness): attract the attention of the customer.
I - Interest: raise customer interest by focusing on and demonstrating advantages and benefits (instead of focusing on features, as in traditional advertising).
D - Desire: convince customers that they want and desire the product or service and that it will satisfy their needs.
A - Action: lead customers towards taking action and/or purchasing.
Using a system like this gives one a general understanding of how to target a market effectively. Moving from step to step, one loses some percent of prospects."
AIDA (marketing), Wikipedia
en.wikipedia.org/wiki/AIDA_(marketing)
AIDA: Attention-Interest-Desire-Action
www.mindtools.com/pages/article/AIDA.htm
AIDA quick demo
by RobWard1707 (Rob Ward) on October 27, 2010, YouTube
www.youtube.com/watch?v=nx1DM0ucwYA
1 thing every successful marketing campaign has in common
on Jun 27, 2012 by IntegraGlobalSolns
www.youtube.com/watch?v=UxKrHN5HfV0
Chapter 19 Video 1 - AIDA
by wwkenner on Oct 5, 2008, YouTube
www.youtube.com/watch?v=LjwExGwtuIY